{"id":4233,"date":"2022-04-07T23:27:09","date_gmt":"2022-04-07T16:27:09","guid":{"rendered":"https:\/\/danielepais.com\/journal\/?p=4233"},"modified":"2022-04-07T23:29:13","modified_gmt":"2022-04-07T16:29:13","slug":"the-reality-of-buying-backlinks-in-2022","status":"publish","type":"post","link":"https:\/\/danielepais.com\/journal\/the-reality-of-buying-backlinks-in-2022\/","title":{"rendered":"The Reality of Buying Backlinks in 2022"},"content":{"rendered":"<p style=\"text-align: center;\"><strong>A Definitive Guide to Buying Backlinks<\/strong><\/p>\n<p><a href=\"https:\/\/danielepais.com\/journal\/wp-content\/uploads\/2022\/04\/The-Reality-of-Buying-Backlinks-in-2022.jpg\" data-rel=\"lightbox-image-0\" data-rl_title=\"\" data-rl_caption=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/ywAAAAAAQABAAACAUwAOw==\" fifu-lazy=\"1\" fifu-data-sizes=\"auto\" fifu-data-srcset=\"https:\/\/wp.fifu.app\/danielepais.com\/aHR0cHM6Ly9kYW5pZWxlcGFpcy5jb20vam91cm5hbC93cC1jb250ZW50L3VwbG9hZHMvMjAyMi8wNC9UaGUtUmVhbGl0eS1vZi1CdXlpbmctQmFja2xpbmtzLWluLTIwMjIuanBn\/bf993cb74eab\/buying-backlinks.webp?p=4233&w=75&h=0&c=0 75w, https:\/\/wp.fifu.app\/danielepais.com\/aHR0cHM6Ly9kYW5pZWxlcGFpcy5jb20vam91cm5hbC93cC1jb250ZW50L3VwbG9hZHMvMjAyMi8wNC9UaGUtUmVhbGl0eS1vZi1CdXlpbmctQmFja2xpbmtzLWluLTIwMjIuanBn\/72ae59a565d4\/buying-backlinks.webp?p=4233&w=100&h=0&c=0 100w, https:\/\/wp.fifu.app\/danielepais.com\/aHR0cHM6Ly9kYW5pZWxlcGFpcy5jb20vam91cm5hbC93cC1jb250ZW50L3VwbG9hZHMvMjAyMi8wNC9UaGUtUmVhbGl0eS1vZi1CdXlpbmctQmFja2xpbmtzLWluLTIwMjIuanBn\/0ade727a9048\/buying-backlinks.webp?p=4233&w=150&h=0&c=0 150w, https:\/\/wp.fifu.app\/danielepais.com\/aHR0cHM6Ly9kYW5pZWxlcGFpcy5jb20vam91cm5hbC93cC1jb250ZW50L3VwbG9hZHMvMjAyMi8wNC9UaGUtUmVhbGl0eS1vZi1CdXlpbmctQmFja2xpbmtzLWluLTIwMjIuanBn\/0bb81bdc7ae8\/buying-backlinks.webp?p=4233&w=240&h=0&c=0 240w, https:\/\/wp.fifu.app\/danielepais.com\/aHR0cHM6Ly9kYW5pZWxlcGFpcy5jb20vam91cm5hbC93cC1jb250ZW50L3VwbG9hZHMvMjAyMi8wNC9UaGUtUmVhbGl0eS1vZi1CdXlpbmctQmFja2xpbmtzLWluLTIwMjIuanBn\/fd829bb28f13\/buying-backlinks.webp?p=4233&w=320&h=0&c=0 320w, https:\/\/wp.fifu.app\/danielepais.com\/aHR0cHM6Ly9kYW5pZWxlcGFpcy5jb20vam91cm5hbC93cC1jb250ZW50L3VwbG9hZHMvMjAyMi8wNC9UaGUtUmVhbGl0eS1vZi1CdXlpbmctQmFja2xpbmtzLWluLTIwMjIuanBn\/fc3dfebf97f5\/buying-backlinks.webp?p=4233&w=500&h=0&c=0 500w, https:\/\/wp.fifu.app\/danielepais.com\/aHR0cHM6Ly9kYW5pZWxlcGFpcy5jb20vam91cm5hbC93cC1jb250ZW50L3VwbG9hZHMvMjAyMi8wNC9UaGUtUmVhbGl0eS1vZi1CdXlpbmctQmFja2xpbmtzLWluLTIwMjIuanBn\/3aeac5bd2ab8\/buying-backlinks.webp?p=4233&w=640&h=0&c=0 640w, https:\/\/wp.fifu.app\/danielepais.com\/aHR0cHM6Ly9kYW5pZWxlcGFpcy5jb20vam91cm5hbC93cC1jb250ZW50L3VwbG9hZHMvMjAyMi8wNC9UaGUtUmVhbGl0eS1vZi1CdXlpbmctQmFja2xpbmtzLWluLTIwMjIuanBn\/cada898c8466\/buying-backlinks.webp?p=4233&w=800&h=0&c=0 800w, https:\/\/wp.fifu.app\/danielepais.com\/aHR0cHM6Ly9kYW5pZWxlcGFpcy5jb20vam91cm5hbC93cC1jb250ZW50L3VwbG9hZHMvMjAyMi8wNC9UaGUtUmVhbGl0eS1vZi1CdXlpbmctQmFja2xpbmtzLWluLTIwMjIuanBn\/639eb67cb657\/buying-backlinks.webp?p=4233&w=1024&h=0&c=0 1024w, https:\/\/wp.fifu.app\/danielepais.com\/aHR0cHM6Ly9kYW5pZWxlcGFpcy5jb20vam91cm5hbC93cC1jb250ZW50L3VwbG9hZHMvMjAyMi8wNC9UaGUtUmVhbGl0eS1vZi1CdXlpbmctQmFja2xpbmtzLWluLTIwMjIuanBn\/15e5e8f95d9f\/buying-backlinks.webp?p=4233&w=1280&h=0&c=0 1280w, https:\/\/wp.fifu.app\/danielepais.com\/aHR0cHM6Ly9kYW5pZWxlcGFpcy5jb20vam91cm5hbC93cC1jb250ZW50L3VwbG9hZHMvMjAyMi8wNC9UaGUtUmVhbGl0eS1vZi1CdXlpbmctQmFja2xpbmtzLWluLTIwMjIuanBn\/6a138b151994\/buying-backlinks.webp?p=4233&w=1600&h=0&c=0 1600w\" class=\"size-full wp-image-4236 aligncenter\" title=\"\" fifu-data-src=\"https:\/\/wp.fifu.app\/danielepais.com\/aHR0cHM6Ly9kYW5pZWxlcGFpcy5jb20vam91cm5hbC93cC1jb250ZW50L3VwbG9hZHMvMjAyMi8wNC9UaGUtUmVhbGl0eS1vZi1CdXlpbmctQmFja2xpbmtzLWluLTIwMjIuanBn\/2e4eaaec8080\/buying-backlinks.webp?p=4233\" alt=\"The Reality of Buying Backlinks in 2022\" width=\"700\" height=\"400\" \/><\/a><\/p>\n<p>Before Google announced the death of all backlinks back in June 2013, it was a rough and tumble industry. Websites were getting penalized left and right for having \u201cspammy\u201d backlinks. So what\u2019s a business to do when they\u2019re trying to buy backlinks to help their website pass an audit or get themselves removed from a trust and ranking purgatory?<\/p>\n<p>It used to be a simple answer: Pay for backlinks. But as Google has become more and more aggressive about taking down websites that have been found to have unnatural links, businesses have turned to other strategies to buy backlinks.<\/p>\n<p>And it\u2019s not just small businesses that are buying backlinks now, the big players are getting in on the game as well. But what\u2019s the best way to buy backlinks? What are the best practices? And are any of these strategies still effective in 2022? Let\u2019s take a look at the state of buying backlinks in this definitive guide.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6acc09083a331\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #18bc9c;color:#18bc9c\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #18bc9c;color:#18bc9c\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6acc09083a331\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/danielepais.com\/journal\/the-reality-of-buying-backlinks-in-2022\/#What_is_a_Backlink\" >What is a Backlink?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/danielepais.com\/journal\/the-reality-of-buying-backlinks-in-2022\/#Is_Buying_Backlinks_Still_Effective\" >Is Buying Backlinks Still Effective?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/danielepais.com\/journal\/the-reality-of-buying-backlinks-in-2022\/#Why_Buy_Backlinks\" >Why Buy Backlinks?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/danielepais.com\/journal\/the-reality-of-buying-backlinks-in-2022\/#The_Different_Types_of_Backlinks\" >The Different Types of Backlinks<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/danielepais.com\/journal\/the-reality-of-buying-backlinks-in-2022\/#How_to_Buy_Backlinks_for_those_who_want_to_endure\" >How to Buy Backlinks (for those who want to endure)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/danielepais.com\/journal\/the-reality-of-buying-backlinks-in-2022\/#How_Much_Does_a_Backlink_Cost\" >How Much Does a Backlink Cost?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/danielepais.com\/journal\/the-reality-of-buying-backlinks-in-2022\/#The_Downside_of_Buying_Backlinks\" >The Downside of Buying Backlinks<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/danielepais.com\/journal\/the-reality-of-buying-backlinks-in-2022\/#The_Bottom_Line\" >The Bottom Line<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_is_a_Backlink\"><\/span>What is a Backlink?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>A backlink is a <a href=\"https:\/\/danielepais.com\/journal\/a-custom-html-css-link-box\/\">link<\/a> that directs people to your website from another website. It\u2019s what SEOs call a \u201crelevancy link,\u201d and it can be either a natural or unnatural link.<\/p>\n<p>When Google announced in June 2013 that it was removing links in an effort to clean up spam in the search results, it sent shockwaves through the entire industry. The immediate reaction was that backlinks were suddenly a \u201cbad thing,\u201d and that Google was coming after them specifically.<\/p>\n<p>As we now know, this was not the case (at least not initially), but the damage had already been done. The public perception was that backlinks were a \u201cblack hat\u201d practice, and that Google wasn\u2019t going to make an exception for any of them.<\/p>\n<p>All of this chaos led to a massive reduction in the number of backlinks that are being purchased.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Is_Buying_Backlinks_Still_Effective\"><\/span>Is Buying Backlinks Still Effective?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>This is a tricky question. The short answer is yes, but only to an extent. The way that buying backlinks used to <a href=\"https:\/\/danielepais.com\/journal\/work-on-pc-from-home\/\">work<\/a> was that you\u2019d commission someone to build you a bunch of backlinks. You\u2019d then wait for the links to \u201cpay for themselves,\u201d meaning that the links would take you to Page 1 of Google and you\u2019d start seeing organic traffic roll in.<\/p>\n<p>Unfortunately, we now know that Google has deemed this strategy to be ineffective and they\u2019ve updated their algorithms to punish websites that buy backlinks. So, how can we still buy backlinks?<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Why_Buy_Backlinks\"><\/span>Why Buy Backlinks?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Buying backlinks is not a popular practice these days, and that\u2019s because there are other, more effective ways to get your name out there and attract links. That said, there are still valid reasons to buy backlinks, particularly if you\u2019re a business in a niche where the links still do deliver value.<\/p>\n<p>For example, let\u2019s say that you run a law firm and you want to be sure that potential <a href=\"https:\/\/danielepais.com\/journal\/how-freelancers-charge-their-clients\/\">clients<\/a> are finding you online. You could commission a law-related website to add a link to their page about your services. This is a classic example of a link that \u201cdelivers the goods,\u201d so to speak.<\/p>\n<p>The problem, of course, is that buying backlinks is not a <a href=\"https:\/\/danielepais.com\/journal\/free-to-download-recipe-template-scalable-vector-for-illustrator-or-inkscape\/\">scalable<\/a> strategy, and it\u2019s not efficient. So you\u2019re probably wondering: Where can I buy backlinks that are effective, but not so expensive that I\u2019m breaking the bank?<\/p>\n<h2><span class=\"ez-toc-section\" id=\"The_Different_Types_of_Backlinks\"><\/span>The Different Types of Backlinks<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Backlinks come in two basic forms: \u201cInternal\u201d and \u201cExternal.\u201d<\/p>\n<p>Internal links are links that are placed on your own website. They are \u201cdeep links\u201d that direct people to pages within your site, and they are the most trustworthy type of backlink.<\/p>\n<p>On the other hand, external backlinks are links that point to your site from outside. These are like a way for people to choose your site or use it as a trusted reference for whatever content they are writing. External backlink, when they are natural and organic, can be still today, a good push on your SEO efforts.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Buy_Backlinks_for_those_who_want_to_endure\"><\/span>How to Buy Backlinks (for those who want to endure)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There are a number of ways to go about buying backlinks, but the general idea is that you find a website that has a domain that is relevant to your niche, and you buy a link from them.<\/p>\n<p>You then try to get that link approved and add it to your website. It\u2019s that simple.<\/p>\n<p>It should be noted that while buying links from other websites might seem like a quick and dirty method to get backlinks, you should be careful about the ethics of the situation.<\/p>\n<p>There are a number of bad actors in the backlink-selling community, and it\u2019s easy for them to twist the process and make a quick buck off of you.<\/p>\n<p>That\u2019s why it\u2019s important to do your due diligence before buying any links. You want to make sure that you\u2019re buying links from reputable websites that have good general reputation and are not already in any blacklists from either Google or any other search engines so that they are likely to deliver value to your SEO.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_Much_Does_a_Backlink_Cost\"><\/span>How Much Does a Backlink Cost?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The price that you\u2019ll pay for a backlink varies, but on average it will cost you somewhere between $50 and $500 depending on a few factors.<\/p>\n<p>These factors include the type of backlink (unnatural vs. natural) and the authority of the website that you\u2019re buying the link from.<\/p>\n<p>The more authoritative the website, the more expensive the backlink is likely to be. But you should be able to get a backlink from a site with a DA of 70 and below for around $100. If you want to bump up against the $500 mark, you\u2019ll need to look towards sites with a greater authority.<\/p>\n<p>Keep in mind that the price isn\u2019t just based on the authority of the domain. It also takes into account other variables such as the age of the backlink, the number of pages linking to the backlink, and the amount of competition that the link is living on.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"The_Downside_of_Buying_Backlinks\"><\/span>The Downside of Buying Backlinks<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Like almost any other business tactic, there are downsides to buying backlinks. The main one is that you have no idea if the links that you\u2019re buying are actually helping your SEO.<\/p>\n<p>You\u2019re taking a risk by investing money into something that might or might not work. There\u2019s no way for you to tell if the links will help your SEO or not.<\/p>\n<p>And besides the fact that it\u2019s a risk that\u2019s being inherent in your SEO strategy, there\u2019s also the issue of ethics. Buying backlinks is not an ideal scenario from an ethical standpoint.<\/p>\n<p>There are a lot of bad actors in this industry, and they will do whatever it takes to make a quick buck. So even though it\u2019s a paid backlink, it\u2019s still a backlink that could be considered unsavory.<\/p>\n<p>And that\u2019s not something that you want on your website.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"The_Bottom_Line\"><\/span>The Bottom Line<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>In the end, the best advice that we can give about buying backlinks is this: Do your research, and don\u2019t be afraid to ask the tough questions.<\/p>\n<p>You want to make sure that you\u2019re investing your money into strategies that have a good chance of helping your SEO, and that\u2019s not something that you can figure out just by looking at a website.<\/p>\n<p>So before you decide to buy backlinks for your website, make sure that you\u2019ve given the idea careful consideration. You want to make sure that it\u2019s something that you\u2019re willing to put effort into, and not just a lazy technique that you can breeze through on a whim.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Definitive Guide to Buying Backlinks. Before Google announced the death of all backlinks back in June 2013, it was a rough and tumble industry..<\/p>\n","protected":false},"author":1,"featured_media":4236,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[461],"tags":[971,972,975,978,976,977,973,974],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"A Definitive Guide to Buying Backlinks. 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